NEW ARCHITECTUREAGENCY · AI · REBUILD
SESSION 012 · AUG 07 2026

Marcus Oyelaran

Northpaper · Performance

Marcus took the room through repricing an entire book of business — which clients accepted it, which left, and what he would sequence differently.

$9.4K → $14.1K avg retainer
OVER 8 MONTHS
PHOTO

The rest is for members.

The full write-up and the recording — including the numbers shared in the room and the parts that did not work — are for people who put their own numbers in. Membership is free; the benchmark survey is the whole requirement.